Personalized basketball training for middle school, high school, and college athletes across Nevada and Placer County, California.
One-on-one and group sessions designed to elevate your performance — on and off the court.






Coach Carter isn’t just teaching drills — he’s building complete athletes. With 10+ years of experience training youth, varsity, and collegiate players, he helps athletes master the fundamentals, sharpen their game IQ, and gain the confidence to lead their teams.

Focused skill development tailored to your position and goals. Improve footwork, shooting form, ball handling, finishing, and game IQ with dedicated one-on-one coaching.

Train with peers at your level. Compete, push each other, and simulate real-game situations while improving team communication and decision-making.

Advanced workouts for serious athletes preparing for collegiate play. High-intensity skill sessions, conditioning, and mental performance training.
This isn’t basic drill work — it’s performance training with purpose.
Each athlete is pushed to refine their fundamentals, strengthen decision-making, and build leadership on and off the court. With years of experience coaching youth, varsity, and college athletes, Coach Carter tailors every workout to help players reach their next level — from earning more minutes to dominating competition.


It’s more than just basketball practice… it’s about building well-rounded players who compete with confidence.
With a proven track record training middle school, high school, and college athletes across Northern California, Coach Carter focuses on fundamentals, discipline, and game IQ. Each session is crafted around your strengths and goals — helping you play smarter, lead stronger, and stand out every time you step on the court.
Training sessions are personalized to each athlete’s position, strengths, and goals.
Whether it’s making varsity, earning college minutes, or dominating local tournaments.

“Tough Minded Training and Carter James, have helped grow my game to heights I wouldn’t be able to achieve on my own. I’ve worked with Carter since 7th grade and his IQ along with the personalized workouts he puts into each athlete is second to none and you can’t find that many places else. He pushes me to my limits every workout and helps better my abilities on the court through understanding and skill development. His attention to detail as well is extreme and is exactly what you want in any trainer you’re putting your trust into when trying to become better.”

“Coach Carter has been my basketball trainer since sixth grade, and he’s played a huge role in my development as a player. Thanks to his coaching, I was able to make varsity as a sophomore. He’s extremely observant and understands the game on a deep level. What sets him apart is how he helps players not just improve their skills, but truly understand the game and grow into well-rounded players.”

“I have had an amazing experience working with Carter so far, I have been doing training with him for 3-4 years now and I have improved significantly. Not just in my skill work but how I face mental challenges in and out of basketball. I have grown so much in my approach to my game play and how I handle each different scenario on the court. Everything has become easier and without a doubt would say he is the best coach I have had so far in my sports life.”
Spots are limited for 1-on-1 and group sessions.
Book now and start your journey to becoming a smarter, faster, more confident player.